O Boticário

O Boticário is a Brazilian cosmetics and perfumes company, a business unit of Grupo Boticário, a holding company chaired by Artur Grynbaum, based in Paraná. It is the largest franchise network in Brazil.

Contact: Artur GrynbaumLeonardo

Responsible for internationalization: Matos Guimarães de Magalhães   

Website:  https://www.boticario.com.br

Segment: Hygiene and Cosmetics

Opening date: 1977

Beginning of franchising:  1980

Numbers of franchisees in Brazil:  498

Numbers of franchisees in the world: Portugal (68 stores), Colombia (14 stores), Dubai (4 stores), Bolivia: (1 store),

Paraguay (2 stores) and Venezuela (14 stores)

Investment value from: R$ 116 thousand/ Month

 Average monthly unit revenue: R$ 550 thousand